DEAR READERS,
You all might have heard of IRON MAN, SUPERMAN AND SPIDER MAN in all your fiction comics. But , have you heard of the real hero -----THE FOREST MAN OF INDIA.
YES, the story of SHUBHENDU SHARMA . He was working as a full time engineer in Toyota before he took up this initiative. An industrial engineer by profession, started cultivating forest in the backyard of his house in Uttarakhand.
It all started when Sharma volunteered to assist a naturalist, Akira Miyawaki, to cultivate a forest at the Toyota plant where he worked. Miyawaki’s technique has managed to regenerate forests from Thailand to the Amazon, and Sharma thought to replicate the model in India.
From then , he has started his initiative in full fledged way.AFFOREST, the organisation run by him.Sharma now has a team of 6 that works from Bangalore. Initial troubles with finding the market and sustaining the business were solved to some extent when they received their first order from a German furniture maker to plant about 10,000 trees. Since then, Afforestt has served around 43 clients and planted over 54,000 trees.
"SAYING AND READING IS QUITE EASY BUT DOING IT IS VERY TOUGH."
Asking him how he dealt with it and what motivated him, he replied,
"The biggest challenge was to launch something which had no existing market and we didn’t even know if it ever would,” Forests are something which require space, and not everyone is open to the idea of having a forest in their backyard.
FUTURE OF AFFOREST.
Afforest has created 33 forests so far across 11 cities of India and wants to increase the number. Sharma has a lot of plans to scale up and put this technology out there for more and more people to implement.
He is planning to launch a monitored crowd-sourced software where people will be able to feed their native plantation species in the tool. So, in case someone wants to plant their own forest, they would know what all species to go for. This will make their task a lot easier.
“We want to create a scenario where plucking a fruit from a tree in the backyard will be easier than buying it from the market,” Sharma says.
“We want to create a scenario where plucking a fruit from a tree in the backyard will be easier than buying it from the market,” Sharma says.
GUYS, MONEY IS NEEDED FOR LIVELIHOOD.BUT IS IT EVERYTHING????
SOMETIMES , YOUR INITIATIVE CAN BRING A BIG CHANGE IN YOUR LIFE AS WELL AS IN OTHERS.
Comments
Post a Comment